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About Me.

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Hey there! My name is Queenie Wu.

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I graduated from the MSc Strategic Marketing program at the Imperial College Business School | Imperial College London in the UK. Sharing its philosophical value of benefiting society through excellence in science and business, I honed my conceptual, analytical, and quantitative skills for both systematic and creative decision making, as well as the ethical integrity that makes a responsible and human-centered marketer.

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Prior to that, I graduated from the Digital Enterprise Management program at the University of Toronto, where I specialized in leveraging, developing, and critically analyzing digital technologies to solve business problems. My fusion of creativity, technological skills, and business acumen are just a few insights that I have offered to organizations of different sizes and industries, ranging from the public sector to the not-for-profit and private sectors. While I worked as a Digital Communications Project Assistant at the Ontario’s Ministry of Labour, Immigration, Training, and Skills Development, I led and supported ministry-wide projects for internal communications, social media marketing, and web migration. I created detailed information architecture plans, oversaw codes to advocate for web accessibility, and published complex corporate policy guidance on the Ministry’s Intranet to help remote staff return to the workplace safely. I also created a series of animated videos for the Ministry’s social media channels and custom graphics for use on Ontario.ca.

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Feel free to get in touch! Let's CREATE and GROW together! 

© 2024 by Queenie Wu

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